July 25, 2022 | Post By BROZ Brewery Branding In The Big Easy Opening a brewery during a pandemic is a harrowing ordeal, so it's great to see Broz client Aaron Merill, founder of Skeeta Hawk Brewing, featured on NOLA.com. The taproom at Skeeta Hawk Brewing has an open view of the brewery equipment where you can see Broz's branding [...]
November 15, 2021 | Post By BROZ Finding Meaning In The Meaningless The world has grown more connected by technology and social media, but people have never felt more disconnected and alone. Youth suicide is increasing at an alarming rate. Depression and anti-depressant usage is at an all-time high. We are now allowed to live within worlds of our [...]
December 30, 2019 | Post By BROZ The Golden Ratio In Design When I was a young art student I took art history from a professor who was obsessed with taking the Golden Ratio and ghosting it over works of art. He spent an entire semester dropping it on top of the Mona Lisa, the Parthenon and even the Apple [...]
January 3, 2019 | Post By BROZ Broz Aids Powder7 With Logo Design It’s not often a crowdsourcing opportunity finds a perfect symmetry of vision and execution. This is what happened with the Powder7 logo design and Broz. When Powder7 put out a call to redesign their logo in August 2018, Broz jumped at the chance to help. Broz founder Matt Brozovich is an avid [...]
November 20, 2016 | Post By BROZ Taco Bell Rebrands Everyone's favorite late night drunken fast food joint is getting rebranded and some people aren't happy. The old Taco Bell logo was hardly sophisticated, but goddammit: it was proudly 90s. The decade of Chester Cheetah, of Wayne's World, of Clinton Sax, of OK Soda and leopard-print leggings. It had a defiantly Double Dare [...]
May 11, 2016 | Post By BROZ This Bud's For 'Murica Until the November presidential election, Budweiser is modifying its beer cans to read America rather than Budweiser and some other "patriotic" design changes. Budweiser is going to potentially ingenious, potentially absurd branding extremes. Going patriotic isn't genius or absurd; it's played. Budweiser did it back in 2012 to make more money [...]
