Broz Blog Archives
Broz has been a designer for over 20 years and his creative blog to follow features industry news, social commentary and popular culture.
Broz has been a designer for over 20 years and his creative blog to follow features industry news, social commentary and popular culture.
October 27, 2024 | Post By BROZ Selecting A Web Design Agency In Denver Selecting a web design agency in Denver requires evaluating various factors to ensure you partner with a team that aligns with your brand's goals, style, and technical needs. Hereās a comprehensive guide to help you find the right agency for your project. Define Your Needs and [...]
September 17, 2024 | Post By BROZ Creating A Logo With Staying Power In today's world, creating a logo with lasting impact is essential for establishing a brand that resonates with audiences for years to come. Your logo is the face of your company; it represents your values, mission, and personality in a single glance. While trends in design come and [...]
August 20, 2024 | Post By BROZ Branding vs. Marketing: What's The Difference and Why It Matters The terms "branding" and "marketing" are often used interchangeably, but they represent two distinct aspects of a creative strategy. Understanding the difference between branding and marketing is crucial for any business owner or marketer aiming to build a successful and sustainable brand. While both are [...]
July 28, 2024 | Post By BROZ AI and Web Design The rise of artificial intelligence (AI) has permeated various industries, and web design is no exception. As AI tools become more sophisticated, they offer capabilities that were once the domain of human web designers. This shift raises concerns about the future of the industry, prompting a critical examination of whether [...]
July 25, 2022 | Post By BROZ Brewery Branding In The Big Easy Opening a brewery during a pandemic is a harrowing ordeal, so it's great to see Broz client Aaron Merill, founder of Skeeta Hawk Brewing, featured on NOLA.com. The taproom at Skeeta Hawk Brewing has an open view of the brewery equipment where you can see Broz's branding [...]
November 15, 2021 | Post By BROZ Finding Meaning In The Meaningless The world has grown more connected by technology and social media, but people have never felt more disconnected and alone. Youth suicide is increasing at an alarming rate. Depression and anti-depressant usage is at an all-time high. We are now allowed to live within worlds of our [...]
December 30, 2019 | Post By BROZ The Golden Ratio In Design When I was a young art student I tookĀ art history from a professor who was obsessed with taking the Golden Ratio and ghosting it over works of art. He spent an entire semester dropping it on top of the Mona Lisa, the Parthenon and even the Apple [...]
January 3, 2019 | Post By BROZ Broz Aids Powder7 With Logo Design Itās not often a crowdsourcing opportunity finds a perfect symmetry of vision and execution. This is what happened with theĀ Powder7Ā logo design and Broz. WhenĀ Powder7Ā put out a callĀ to redesign their logo in August 2018, Broz jumped at the chance to help. Broz founder Matt Brozovich is an avid [...]
November 20, 2016 | Post By BROZ Taco Bell Rebrands Everyone's favorite late night drunkenĀ fast food jointĀ is getting rebranded and some people aren't happy. The old Taco Bell logo was hardly sophisticated, but goddammit: it was proudly 90s. The decade of Chester Cheetah, of Wayne's World, of Clinton Sax, of OK Soda and leopard-print leggings. It had a defiantly Double Dare [...]
May 11, 2016 | Post By BROZ This Bud's For 'Murica Until the November presidential election, Budweiser is modifying its beer cans to read America rather than Budweiser and some other "patriotic" design changes. Budweiser is going to potentially ingenious, potentially absurd branding extremes. Going patriotic isn't genius or absurd; it's played. BudweiserĀ did it back in 2012 to make more money [...]