Branding

October 12, 2025 | Post By BROZ Rebranding in Q4 Can Be a Smart Move — and How to Do It Right As the year winds down, many businesses shift gears — wrapping up projects, balancing budgets, and setting goals for the year ahead. But there’s a power move hiding in plain sight: rebranding in the fourth quarter. While your competitors [...]

August 5, 2025 | Post By BROZ When is it Time to Redesign Your Logo? Your logo is one of the most visible and important parts of your brand identity. It’s the face of your business, often making the first impression on potential customers or clients. But like anything else in business, a logo isn’t meant to last forever. Trends shift, companies [...]

July 3, 2025 | Post By BROZ The Importance of Brand Consistency In today’s digital-first world, your brand shows up in more places than ever before; your website, social media, email campaigns, business cards, signage, packaging, and more. With so many touch points, it’s easy for things to get disjointed. But if you want to build trust, stand out in a crowded [...]

June 17, 2025 | Post By BROZ Is It Time to Rebrand? Signs You Need a Refresh Your brand is more than a logo–it's the perception people have of your business. Over time, that perception can shift, becoming outdated, misaligned with your vision, or no longer resonating with your audience. Knowing when and how to rebrand is key to staying relevant [...]

March 19, 2025 | Post By BROZ Common Logo Design Mistakes and How to Avoid Them A logo is more than just a graphic; it’s the face of a brand and the first impression customers have of a business. A well-designed logo should be memorable, versatile, and reflective of a company's identity. However, many businesses make critical mistakes when designing their logos, [...]

February 17, 2025 | Post By BROZ DIY Logo Design vs. Hiring a Professional: What's The Best Option? Your logo is the face of your brand—it’s the first impression you make on potential customers, and it plays a key role in establishing your business’s identity. When starting a business or rebranding, one of the first big decisions is whether to create [...]

September 17, 2024 | Post By BROZ Creating A Logo With Staying Power In today's world, creating a logo with lasting impact is essential for establishing a brand that resonates with audiences for years to come. Your logo is the face of your company; it represents your values, mission, and personality in a single glance. While trends in design come and [...]