January 15, 2026 | Post By BROZ How to Use Swag & Custom Apparel to Reinforce Brand Loyalty Brand loyalty isn’t built overnight—it’s earned through consistent experiences, emotional connection, and memorable touch points. One of the most effective yet often overlooked tools for reinforcing that connection is swag and custom apparel. When done right, branded merchandise becomes more than a free giveaway; [...]
December 11, 2025 | Post By BROZ The ROI of Investing in Professional Graphic Design In a digital world where attention spans are shrinking and brand expectations are higher than ever, professional graphic design has become a core business investment—not a luxury. Whether you’re a startup building initial traction or an established brand aiming to scale, high-quality design directly influences credibility, conversions, [...]
November 3, 2025 | Post By BROZ How to Future-Proof Your Brand Identity: Trends, Tools & Timeless Design In a world where technology, platforms and consumer behaviors shift faster than ever, ensuring your brand identity truly endures can feel like a moving target. At Broz, we believe a strong brand identity isn’t just about today’s style, it’s about how you can [...]
October 12, 2025 | Post By BROZ Rebranding in Q4 Can Be a Smart Move — and How to Do It Right As the year winds down, many businesses shift gears — wrapping up projects, balancing budgets, and setting goals for the year ahead. But there’s a power move hiding in plain sight: rebranding in the fourth quarter. While your competitors [...]
September 10, 2025 | Post By BROZ Designing for Dignity: Official Launch of a Meaningful Collaboration Today marks an incredible milestone — the official launch of the book, Designing for Dignity. This project has many months in the making, and seeing it come to life is both humbling and exhilarating. Every page of this book is a testament to a powerful, collaborative [...]
August 21, 2025 | Post By BROZ Traditional Logo Designers Versus AI In an era where artificial intelligence is rapidly advancing, many industries are facing a major shift, logo design is no exception. While AI-powered tools promise speed and convenience, the question remains: can AI truly replace the nuanced creativity and expertise of traditional logo designers? At Broz, we believe the human [...]
August 5, 2025 | Post By BROZ When is it Time to Redesign Your Logo? Your logo is one of the most visible and important parts of your brand identity. It’s the face of your business, often making the first impression on potential customers or clients. But like anything else in business, a logo isn’t meant to last forever. Trends shift, companies [...]
July 16, 2025 | Post By BROZ Why Professional Web Designers Are Better Than AI (And Always Will Be) In an age where artificial intelligence (AI) can generate websites in minutes, it's easy to wonder if human web designers are becoming obsolete. But here's the truth: AI can build a website—but it can’t build your website. When it comes to truly [...]
July 3, 2025 | Post By BROZ The Importance of Brand Consistency In today’s digital-first world, your brand shows up in more places than ever before; your website, social media, email campaigns, business cards, signage, packaging, and more. With so many touch points, it’s easy for things to get disjointed. But if you want to build trust, stand out in a crowded [...]
June 17, 2025 | Post By BROZ Is It Time to Rebrand? Signs You Need a Refresh Your brand is more than a logo–it's the perception people have of your business. Over time, that perception can shift, becoming outdated, misaligned with your vision, or no longer resonating with your audience. Knowing when and how to rebrand is key to staying relevant [...]
